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Inbound Sales (2)

sales and marketing alignment

2 min read

Four Reasons Sales Needs to be Onboard with Your Inbound Marketing Strategy

The most common mistake marketers make when designing and executing an inbound marketing strategy is attempting to do it all by themselves. Doing...

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5 min read

8 Reasons Media Companies Love the HubSpot CRM

At LeadG2 and our parent company, The Center for Sales Strategy, we use the HubSpot CRM to manage our sales pipeline and activity. We also provide...

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3 min read

Where to Spend Your B2B Marketing and Sales Budget (Part 2)

Investing in Generating Leads and Closing Sales In Part 1 of this series on budgeting for marketing and sales, we discussed 7 different building...

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3 min read

Why Your Sales Process is Slow and How to Make it Faster

In the work we do with media companies, staffing firms, and other professional service businesses, two topics consistently appearing on our clients’...

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3 min read

Sales Content that Helps You Make More Sales

Are you asking your sales team to perform with one hand tied behind their back or blindfolded? Maybe you’re not hindering their ability to sell to...

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3 min read

Anatomy of an Effective Sales Voicemail

For anyone who spends any time at all prospecting for new business it’s no secret that it’s getting more and more difficult to get a decision-maker...

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2 min read

Inbound Marketing: The Gift that Keeps on Giving

Regardless of which holiday you celebrate this holiday season, most if not all holidays have one thing in common. The tradition of giving gifts and...

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2 min read

Fundamentals of Inbound Selling for Staffing Agencies and Recruiting Firms

Do your sales processes align with how prospects buy? When it comes to securing new accounts, the Internet has turned the buyer-seller relationship...

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2 min read

How to Improve Your Inbound Marketing ROI by Educating Your Salespeople (and Our Course to Help!)

The most important role I have as a Consultant at LeadG2 is helping ensure my clients see ROI from their inbound marketing investments. However, as...

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