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Brent Tripp

Mapping Content to the Buyer's Journey: A Sales Driven Approach

3 min read

Mapping Content to the Buyer's Journey: A Sales-Driven Approach

In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne explore how to go about mapping content to the buyer's journey. Whether you're a B2B sales leader or a marketing pro looking to strengthen your strategy, this episode is packed...

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Unifying Your B2B Strategy Through HubSpot Integrations

2 min read

Unifying Your B2B Strategy Through HubSpot Integrations

In this episode of The B2B Sales & Marketing Hotline, we're exploring the world of HubSpot integrations to help you craft a unified B2B strategy....

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Streamlining Your Sales Funnel with HubSpot Automation

3 min read

Streamlining Your Sales Funnel with HubSpot Automation

In this episode of The B2B Sales & Marketing Hotline, Maryanne and Emily dive into the art of streamlining your sales funnel with HubSpot Automation....

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Content Repurposing: Getting More Mileage Our of Your Content

3 min read

Content Repurposing: Getting More Mileage Our of Your Content

In our premiere episode of the B2B Sales & Marketing Hotline, we're diving deep into the art of content repurposing. Discover how to identify your...

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Why It's Critical Media Salespeople Incorporate Social Media and Content into the Sales Process

2 min read

Why It's Critical Media Salespeople Incorporate Social Media and Content into the Sales Process

It doesn’t feel like long ago when the phone book was one of the top tools a salesperson used to attract more business. That was, of course, back...

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The Impact of AI On SEO With Tom Winter

5 min read

The Impact of AI On SEO With Tom Winter

In this episode, we’re discussing AI’s impacts on the world of SEO and what further changes can be expected down the road. We ask questions like:...

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Developing a Strategic Gameplan for Your B2B Marketing Efforts with John Lenker

3 min read

Developing a Strategic Gameplan for Your B2B Marketing Efforts with John Lenker

In this episode, we’re discussing the importance of hashing out a strategic gameplan for your B2B marketing efforts. We ask questions like: What are...

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How a Solid Inbound Marketing Strategy Expanded a Company’s Reach with Hilary Dillard

4 min read

How a Solid Inbound Marketing Strategy Expanded a Company’s Reach with Hilary Dillard

In this episode, we’re diving into the many benefits that come with implementing a solid inbound marketing strategy. Chief among them? How your...

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Breaking Down LeadG2’s Inbound Marketing and Sales Enablement Strategy with Shaye Smith

4 min read

Breaking Down LeadG2’s Inbound Marketing and Sales Enablement Strategy with Shaye Smith

In this episode, we’re breaking down our own approach when it comes to inbound marketing and sales enablement as a company that specializes...

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