LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied some of our weekly favorites to help you advance in your career and build top marketing and sales teams. If we missed an article that you feel should be featured, let us know!
5 Ways to Increase Sales Qualified Leads with Inbound Marketing
One of the biggest benefits of inbound marketing is that it’s more likely to get you a sales qualified lead than traditional marketing. When you use inbound marketing and increase leads, that eventually gets you more sales and loyal customers.
But you may not be sure where to start. Inbound marketing is vastly different from traditional marketing, and takes a lot of strategizing, research, and constant work. It’s worth putting in the work — but it can be overwhelming to think about how to do it.
That’s why we’ve put together this guide.
If you’re looking to increase your sales qualified leads by using inbound marketing, we can show you the ways to do that. By clarifying the process for you, you can focus on what matters most: running your business. Read on to learn more. >>> READ MORE
More Sales and Marketing Articles Found Online This Week
The 8 Best Books on Working from Home for Remote Work Employees– HubSpot
Hello leisurely mornings, hoodies and slippers, and delicious home-cooked meals.
But remote work is also tough. You're hundreds, if not thousands, of miles away from your colleagues; your home workspace probably lacks some of the bells and whistles of a traditional office; and your work-life boundaries can quickly become nonexistent.
To learn how to conquer these challenges — plus many you haven't discovered yet — take a look at these books on remote work. >>>READ MORE
30 Ways to Come Up With Great Blog Topic Ideas– Databox
So you have your digital pen at the ready, a steaming cup of coffee sits on your desk, and your blog post publishing date is just around the corner. The problem is: you just can’t come up with suitable blog topic ideas to write on.
In times like these, it’s common to wish for a magic lamp – one that comes up with a highly-relevant-to-your-audience topic idea every time you give it a rub. Alas, there’s no magic blog topics generating lamp. But there’s us and this guide that sources 30 places where you can look for valuable blog topic ideas. >>>READ MORE
'Like' Button Scrapped For Facebook Pages as Focus Shifts To 'Followers'–Inside Radio
Facebook Pages, used by radio stations, shows and air personalities, is receiving a makeover that includes the elimination of the “Like” button. Production directors around the country will have to re-work promos that for years have told listeners, “If you like us, we’ll like you back.” But alas, Genesis to the rescue: “I will follow you; will you follow me.” You see, Follow is the new Like. >>>READ MORE
404 Error Pages: The Ultimate Guide for SEOs (with 50+ Examples)–SEO Sherpa
In this all-new guide, you’ll learn precisely what 404 error pages are, why they’re essential, and exactly how to use custom 404 pages to drive higher rankings and conversions. Plus, over fifty 404-page examples you can use for inspiration or simply swipe and deploy.
This guide covers everything from what a 404 error page is and how to avoid them to how you can win-back traffic using custom 404 pages.>>>READ MORE
Bold Predictions for 2021–The Center for Sales Strategy
Business is not going to look the same as it did this time last year. The pandemic hasn’t just caused pivots — it’s caused permanent change. But all change is not bad! 2021 presents significant growth opportunities for organizations that can Accept, Adapt, and Accelerate from the lessons this year taught us.
Here are predictions from our team of experts to help sales organizations remain agile and seize opportunities in 2021. >>>READ MORE