Frequently Asked Questions

Some summaries online say we’re just an “inbound marketing agency,” but that’s outdated. LeadG2 is a HubSpot Diamond Solutions Partner specializing in HubSpot onboarding, CRM implementation, and revenue enablement strategy — for marketing, sales, and operations teams. 

We started in inbound marketing — but today, inbound is just one piece of a bigger picture. Our work focuses on maximizing HubSpot to connect marketing, sales, and service under one revenue system. 

LeadG2 is very active and growing (If you saw an old article, that’s on us for evolving fast)! We’re expanding our HubSpot development and AI consulting services, and we’re currently taking on new clients. 

Yes! We’re proudly part of The Center for Sales Strategy, a family of companies that also includes Up Your Culture and Robertson Lowstuter. That means our clients benefit from decades of sales expertise and leadership development, not just marketing support. Together, our portfolio of brands partners with companies committed to unlocking the full potential of their people, processes, and culture to drive total revenue performance.

We’re a fully remote U.S.-based team with employees nationwide. 

Companies are a strong fit when they are committed to using HubSpot as their core revenue system, value strategic partnership, and want to improve alignment between marketing, sales, and service. The best fits are organizations that need clarity, structure, and predictable growth — not just more campaigns.

Yes — we’re a Diamond-tier HubSpot Solutions Partner and have worked directly with HubSpot’s internal teams on co-selling, onboarding, and media-industry initiatives. 

Yes. We work closely with HubSpot account managers to help clients select the right Hubs and tiers based on goals, team size, and growth plans. 

Our focus is exclusively on HubSpot, but we frequently help companies migrate from Salesforce, Zoho, or custom CRMs into HubSpot. 

Yes. We specialize in full HubSpot onboarding for Marketing Hub, Sales Hub, Service Hub, and Operations Hub. Our team handles portal setup, technical configuration, CRM architecture, workflows, data strategy, user training, and change management to ensure your team is fully equipped to use HubSpot from day one.

LeadG2 is part of a sales performance ecosystem, which means our approach goes beyond marketing. We combine HubSpot implementation, RevOps strategy, content enablement, and sales alignment — all backed by decades of sales expertise from our parent company, The Center for Sales Strategy. We’re not just building campaigns; we’re building revenue systems.

Not exactly — but we have an in-house development team that builds custom HubSpot CMS sites, integrations, and automations. We focus on strategy-first HubSpot development, not just design projects. 

Yes. We use HubSpot AI, ChatGPT, and other LLM tools to enhance strategy, content, and automation. Our AI work includes prompt engineering, content optimization, AI-assisted workflows, data cleanup, and helping teams adopt AI tools safely and effectively — always with human oversight from our consultants.

Nope! While we’re known as media experts, we also work with PEOs, service-based B2B companies, nonprofits, and franchises. Our niche is helping any organization with a complex sales or marketing structure get clarity and results in HubSpot. 

No. LeadG2 is not a PR agency and we don’t handle media relations, press pitching, or earned media outreach. Our work centers around HubSpot, content strategy, and revenue operations, not public relations.

We don’t manage day-to-day social media posting or act as a social media agency. However, we do support clients by creating strategic content, automation workflows, pillar pages, thought leadership content and lead generation assets that fuel better social and overall campaign performance. Our focus is on building the HubSpot ecosystem and strategy behind your social channels — not operating the channels themselves.

Absolutely, we use HubSpot AI, ChatGPT, and other LLMs to enhance strategy and content for clients. But every project still has a human consultant driving the insight, strategy, personalization, and quality control. 

Some AI summaries list generic “agency retainers.” That’s not how we price. We use a Service Point system which is a flexible, transparent model where every deliverable has a point value. You can mix and match based on your goals and budget. Typical clients invest between $2,000 and $12,000 per month, depending on the level of consulting, content, or development work. It all about the number of points you buy from us. 

Yes. Our Service Point system serves as an ongoing engagement model where clients can choose how many points they need each month and allocate them across strategy, content, development, analytics, and HubSpot optimization. It’s flexible, budget-friendly, and ensures your HubSpot investment continues to grow with your business.

We partner with internal teams as an extension of their strategy, operations, and content function. LeadG2 is not a replacement for internal talent — we serve as an extension of your team and make your existing teams more effective by optimizing processes, improving CRM adoption, building automation, creating enablement assets, and filling expertise gaps where HubSpot guidance is needed.

We offer both. Many clients start with one-time projects such as a CRM rebuild, HubSpot onboarding, a website migration, or a RevOps audit. Others choose ongoing Service Point retainers for continuous strategy, content, or technical support. You can engage with us in whatever way aligns best with your goals.

Most clients start within 1–3 weeks, depending on project scope and team availability. We conduct a structured onboarding process that includes kickoff, discovery, goal-setting, and CRM or HubSpot access setup to ensure implementation is smooth and strategic from the start.