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The LeadG2 Blog

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Training Resources for Lifetime Sales and Marketing Learners

Posted by Brian Hasenbauer

February 10, 2017

During the 2016 HubSpot Inbound Conference last year, about midway through I got to a point where I was feeling overwhelmed with information about new products, updates to HubSpot, new books to read, and trying to remember all of the new people I had met that week. All the information was great, but it all came at once. Conferences like Inbound shouldn’t be the only opportunity that we have each year to learn and grow in our sales and marketing careers.

This morning I was reminded of my continued enthusiasm for learning when one of my friends asked on Facebook, “Does anyone know anything about Google Analytics?” I instantly knew that the best resource for this person was the Google Analytics Academy that I often visit to learn more about digital marketing and specifically how to better analyze website data using Google Analytics. When I sent over the link to the course, it prompted my memory regarding all of the great, free materials for sales and marketers that exists and I started to catalog them.  

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Topics: content marketing, Sales, brianhasenbauer, training

5 Ways to Make Your Webinar Stand Out

Posted by Dani Buckley

July 27, 2016

Webinars are a great way to engage with customers and prospects alike, while providing an interactive forum to educate and show off your areas of expertise. In my experience, people love webinars… and they especially love webinars that are well run, properly organized, to the point, and valuable.

When it comes to your inbound marketing program, hosting a free webinar could be what takes you to the next level as a content marketer and it doesn’t have to be that hard. Below are five ways to make your webinar stand out.

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Topics: danibuckley, training, webinars

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