I often get asked from my own clients how they can get more blog subscribers. They have spent time, money, and resources in a blogging strategy and are hoping for a wider audience. I always tell my clients that the blogging strategy is a marathon, not a sprint, but there are ways to help energize the effort to getting their content read more and shared more frequently.
The best way to approach the different ideas your company can get more blog subscribers can be separated into three different paths: Your staff, your clients, your website visitors.